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International Hospitality Management | WITTENBORG UNIVERSITY

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International Hospitality Management | WITTENBORG UNIVERSITY

The International Business Administration (IBA) Bachelor degree programme with specialization in Hospitality Management, combined with the BA (Hons) in International Hospitality Management, is aimed at students who want to follow a management career in the service industry, in an internationally focused organization, or enterprise.

The BA (Hons) in International Hospitality Management and the IBA in Hospitality Management programme covers the business manager’s role in the world of hotels and travel. We look especially at a leisure-orientated market from an international perspective. You will learn that hotel chains are companies like any other, that macro and micro demographics cause changes in direction and policy - just as in any other industry.

This programme leads to a management career in the exciting profession of hospitality management, or tourism. Business travel and renewed interest in domestic and foreign tourism is increasing the demand for hospitality managers in hotels, event spaces, and food service companies.

This unique and demanding degree programme, allowing students to either spend part of their studies in 3 different countries, or just 2, is truly international. Whether you follow the standard pathway, or the so-called EuroBA pathway and spend a semester at the University of Brighton, you have the opportunity to earn 2 world recognized and renowned degrees: one from Wittenborg University and one the University of Brighton


Starting dates: August 27, 2018 – October 15, 2018 – December 3, 2018, February 11, 2019 – April 1, 2019 – May 20, 2019. 

You can apply until: 2-4 weeks before the entry date of choice. In case you do not apply before the deadline, your application will be automatically changed into application for enrollment for the next block, unless you desire otherwise.

Degree title: NL degree: Bachelor of International Business Administration (BBA) in Hospitality Management -UK degree: Bachelor of Arts (BA) International Hospitality Management

Programme intensity: Full-time

Program duration: 4 years

Fast track: 3 years

Language: English

Program location: Apeldoorn

Tuition fee per year: €7.500

The double degree in International Hospitality Management will introduce students to the management aspects required to oversee the everyday operations of resorts, gaming venues and banquet facilities, or the management of specialty event-planning departments of schools, healthcare organizations and businesses.

You will study the administrative processes involved in hotel management and catering, discovering the special importance of human resource management, marketing and quality control in this leading business segment. You will also gain an accurate insight into the changing global scene in the tourist industry, focusing on the opportunities, as well as some of the risks, associated with this exciting market.

The programme includes modules such as “Hospitality Operations”, “Hotel Management”, “Service Management”, and also areas such as “International Standards and Law in Tourism”, “Economics and Tourism” and “Strategic Management in the Hotel Industry”.

The BHM programme can be followed in either 3-year ‘fast-track’ (intensive) or slower 4-year modus, and is offered in 2 formats –

- the EuroBA BHM format, which requires students to study their programme in 3 different countries (Holland, Austria & Engand) and always leads to a double degree from Wittenborg University and from the University of Brighton.

- the Standard BHM format where students only study at a Wittenborg Campus (Apeldoorn or Vienna), however can also choose to complete the whole programme at one location.

Students who want to register for the Double Degree can choose the option in Block 5 of their second year (Phase 2), if they have completed 120 Credits (EC) and paid the additional fee requirement of £2500.-

Bachelor’s students are offered 12 industry-related applied research project weeks, dealing with real-life cases. These challenges students through real life-, real time projects, that are organized by the University in cooperation with various companies and organizations, both locally, nationally and sometimes internationally. Students are divided into project groups and are given an assignment that has to be completed in a short period of time, usually one or two weeks.

Students will be expected to fulfill a work experience position in a company such as a restaurant, hotel or travel agency in which they will discover and learn about the business administration in these industries. The duration of the internship can range from 3 to 6 months, depending on the type of internship and the expectations of the student and potential employer.

The BHM programme can be followed in either 3-year ‘fast-track’ (intensive) or slower 4-year modus.

Direct Entry to Final Year

Students with successful study experience equivalent to 160 European Credits in a related business or economic field are able to enter directly into the Final year programme (80 credits). The examination and graduation board will decide on entry based on credit transcripts and qualifications presented.

All courses and examinations will be in English, so you need a good command of spoken and written English.

As an international applicant, you will also be required to demonstrate sufficient results of one of these tests:

Cambridge Lower (FCE) Grade B (173-175)

Cambridge Lower (FCE) Grade C (169-172)

IELTS test minimum overall band score of 6.0

TOEFL test (minimum score of 80 internet-based, and minimum subscore of 290 for speaking & Writing)

Greek high school diploma (Apolytirio Genikou Lykeio), with a general grade of at least 10, preferably with economics/mathematics.  



Starting dates: August 27, 2018 – October 15, 2018 – December 3, 2018, February 11, 2019 – April 1, 2019 – May 20, 2019. 

You can apply until 2-4 weeks before the entry date of choice. In case you do not apply before the deadline, your application will be automatically changed into application for enrollment for the next block, unless you desire otherwise.


As a EU student, you encouraged to find their own accommodation, you can however opt for Wittenborg’s own accommodation, if available.

Wittenborg offers accommodation in a number of different places, all close to the university: A. Shared apartments: 3-5 students share an apartment or house. B. Campus accommodation: students have their own room within a campus complex, and share kitchen and bathroom facilities.

Currently, students may stay a maximum of one calendar year at any of the accommodation(s) provided by Wittenborg, to assure rooms are made available for newly arriving students. Wittenborg is working hard to increase its own campus accommodation!

The hospitality industry consists of a wide range of exciting and growing career opportunities, in traditional sectors such as hotel, restaurant and resort management, but also in areas such as event and sport management, theme parks, entertainment management, casinos and health and fitness centers. The most successful hotel managers in today’s world tend also to be some of the most skillful business administrators.

Employment opportunities will continue to grow: currently it is estimated that each year the number of positions within the Hospitality and Tourism Industry grows by 37%, resulting in millions of new positions available throughout the world, and resulting in the responding positions for business administrators!

As a result, there is a shortage and therefore, a demand for talented, qualified and competent professionals within the industry, especially graduates who have learned to work hard, take responsibility and lead the way - Wittenborg graduates!

A business degree in the fields of Hospitality and Tourism will open the doors to business in many fields and sectors. Many of our recent graduates now hold senior management positions, for example the head of catering at the Marylebone Cricket Club, the vice president of Global Sales Europe at Marriott Hotels and the director of Life's Kitchen. Wittenborg graduates can be found in both the hotel and the tourism industries, working in international companies such as Hilton and Radisson. Other students have gone on to set up their own businesses.

However, a double degree in hospitality offers many other career opportunities, beyond hotels and resorts.

Sectors include events and entertainment, luxury retail, finance, as well as travel, tourism and culinary arts, with functions in areas such as: Human Resources, Education, Technology & Logistics Finance & Real Estate, Luxury Brand Management, Customer Services, Sales & Marketing, Sport Events, Entertainment, Meeting & Conferences, Cruise Ships, Agencies & Tour Operators, Airlines

The IBA programme is accredited by NVAO & by FIBAA. These degrees give direct entry into the Master of Science programmes.